/* Reset and Base Styles */
* {
    margin: 0;
    padding: 0;
    box-sizing: border-box;
}

html {
    font-size: 16px;
    scroll-behavior: smooth;
}

body {
    font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, 'Helvetica Neue', Arial, sans-serif;
    line-height: 1.7;
    color: #1a1a1a;
    background-color: #ffffff;
    overflow-x: hidden;
}

img {
    max-width: 100%;
    height: auto;
    display: block;
}

a {
    color: #2563eb;
    text-decoration: none;
    transition: color 0.3s ease;
}

a:hover {
    color: #1e40af;
    text-decoration: underline;
}

/* Navigation */
.main-nav {
    position: fixed;
    top: 0;
    left: 0;
    right: 0;
    background-color: rgba(255, 255, 255, 0.98);
    border-bottom: 1px solid #e5e7eb;
    z-index: 1000;
    padding: 1rem 0;
    backdrop-filter: blur(10px);
}

.nav-container {
    max-width: 1200px;
    margin: 0 auto;
    padding: 0 2rem;
    display: flex;
    justify-content: space-between;
    align-items: center;
}

.logo {
    font-size: 1.5rem;
    font-weight: 700;
    color: #1a1a1a;
    text-decoration: none;
    letter-spacing: -0.5px;
}

.logo:hover {
    color: #2563eb;
    text-decoration: none;
}

.nav-menu {
    display: flex;
    list-style: none;
    gap: 2rem;
}

.nav-menu li a {
    color: #4b5563;
    font-weight: 500;
    text-decoration: none;
    transition: color 0.3s ease;
}

.nav-menu li a:hover,
.nav-menu li a.active {
    color: #2563eb;
    text-decoration: none;
}

.hamburger {
    display: none;
    flex-direction: column;
    background: none;
    border: none;
    cursor: pointer;
    padding: 0.5rem;
}

.hamburger span {
    width: 25px;
    height: 2px;
    background-color: #1a1a1a;
    margin: 3px 0;
    transition: 0.3s;
}

/* Editorial Container - Main Layout Archetype */
.editorial-container {
    margin-top: 80px;
    padding: 2rem 1.5rem;
}

.content-narrow {
    max-width: 680px;
    margin: 0 auto;
}

/* Hero Editorial */
.hero-editorial {
    padding: 4rem 0 3rem;
}

.headline-large {
    font-size: 2.5rem;
    line-height: 1.2;
    font-weight: 800;
    color: #0f172a;
    margin-bottom: 1.5rem;
    letter-spacing: -1px;
}

.subheadline {
    font-size: 1.3rem;
    line-height: 1.5;
    color: #475569;
    margin-bottom: 2.5rem;
    font-weight: 400;
}

/* Inline Images - Editorial Style */
.inline-image {
    width: 100%;
    margin: 2.5rem 0;
    border-radius: 4px;
}

.caption {
    font-size: 0.9rem;
    color: #64748b;
    font-style: italic;
    margin-top: 0.75rem;
    text-align: center;
}

/* Typography */
.intro-text {
    font-size: 1.25rem;
    line-height: 1.7;
    color: #334155;
    margin-bottom: 1.5rem;
}

.editorial-container p {
    margin-bottom: 1.5rem;
    font-size: 1.05rem;
    line-height: 1.8;
}

.editorial-container h2 {
    font-size: 1.9rem;
    line-height: 1.3;
    font-weight: 700;
    color: #0f172a;
    margin: 3rem 0 1.5rem;
    letter-spacing: -0.5px;
}

.editorial-container h3 {
    font-size: 1.4rem;
    line-height: 1.4;
    font-weight: 600;
    color: #1e293b;
    margin: 2rem 0 1rem;
}

.editorial-container ul,
.editorial-container ol {
    margin-bottom: 1.5rem;
    padding-left: 1.5rem;
}

.editorial-container li {
    margin-bottom: 0.75rem;
    line-height: 1.7;
}

/* Sections */
.intro-section,
.insight-block,
.psychology-deep,
.case-study,
.media-evolution,
.final-insight {
    padding: 3rem 0;
}

blockquote {
    border-left: 4px solid #2563eb;
    padding: 1.5rem 0 1.5rem 2rem;
    margin: 2.5rem 0;
    background-color: #f8fafc;
    font-size: 1.15rem;
    font-style: italic;
    color: #334155;
}

blockquote cite {
    display: block;
    margin-top: 1rem;
    font-style: normal;
    font-size: 0.95rem;
    color: #64748b;
    font-weight: 500;
}

/* Mechanism Cards */
.mechanism-card {
    background-color: #f8fafc;
    border-left: 3px solid #3b82f6;
    padding: 1.5rem;
    margin: 2rem 0;
}

.mechanism-card h3 {
    margin-top: 0;
    color: #1e40af;
}

/* Inline CTA */
.inline-cta {
    background-color: #eff6ff;
    padding: 1.5rem;
    border-radius: 6px;
    margin: 2.5rem 0;
    font-size: 1.05rem;
}

.text-link {
    color: #2563eb;
    font-weight: 600;
    text-decoration: underline;
}

/* Testimonial Inline */
.testimonial-inline {
    padding: 3rem 0;
}

.testimonial-card {
    background-color: #fefce8;
    border-left: 4px solid #eab308;
    padding: 2rem;
    margin: 2rem 0;
}

.testimonial-card p {
    font-size: 1.1rem;
    font-style: italic;
    color: #713f12;
    margin-bottom: 1rem;
}

.testimonial-card cite {
    font-style: normal;
    font-weight: 600;
    color: #854d0e;
}

/* Services Section */
.services-intro {
    padding: 4rem 0 3rem;
}

.service-preview-card {
    background-color: #ffffff;
    border: 2px solid #e5e7eb;
    padding: 2rem;
    margin: 2rem 0;
    border-radius: 8px;
    transition: border-color 0.3s ease, box-shadow 0.3s ease;
}

.service-preview-card:hover {
    border-color: #3b82f6;
    box-shadow: 0 4px 12px rgba(59, 130, 246, 0.1);
}

.service-preview-card h3 {
    margin-top: 0;
    color: #0f172a;
}

.price-highlight {
    font-size: 1.3rem;
    font-weight: 700;
    color: #2563eb;
    margin-top: 1rem;
}

/* Service Detail Pages */
.service-detail {
    padding: 3rem 0;
    border-bottom: 1px solid #e5e7eb;
}

.service-detail:last-of-type {
    border-bottom: none;
}

.service-delivery,
.service-price {
    background-color: #f1f5f9;
    padding: 1rem;
    margin: 1rem 0;
    border-radius: 4px;
}

.select-service-btn {
    background-color: #2563eb;
    color: white;
    border: none;
    padding: 0.875rem 2rem;
    font-size: 1rem;
    font-weight: 600;
    border-radius: 6px;
    cursor: pointer;
    margin-top: 1.5rem;
    transition: background-color 0.3s ease, transform 0.2s ease;
}

.select-service-btn:hover {
    background-color: #1e40af;
    transform: translateY(-2px);
}

/* Buttons and CTAs */
.cta-button {
    display: inline-block;
    background-color: #2563eb;
    color: white;
    padding: 1rem 2.5rem;
    font-size: 1.05rem;
    font-weight: 600;
    border-radius: 6px;
    text-decoration: none;
    transition: background-color 0.3s ease, transform 0.2s ease;
    margin-top: 1.5rem;
    border: none;
    cursor: pointer;
}

.cta-button:hover {
    background-color: #1e40af;
    transform: translateY(-2px);
    text-decoration: none;
    color: white;
}

.cta-button-secondary {
    display: inline-block;
    background-color: #ffffff;
    color: #2563eb;
    border: 2px solid #2563eb;
    padding: 1rem 2.5rem;
    font-size: 1.05rem;
    font-weight: 600;
    border-radius: 6px;
    text-decoration: none;
    transition: all 0.3s ease;
    margin-top: 1.5rem;
}

.cta-button-secondary:hover {
    background-color: #2563eb;
    color: white;
    text-decoration: none;
}

/* CTA Boxes */
.cta-box,
.cta-inline {
    background-color: #eff6ff;
    border: 2px solid #3b82f6;
    padding: 2.5rem;
    border-radius: 8px;
    margin: 3rem 0;
    text-align: center;
}

.cta-box h3 {
    margin-top: 0;
    color: #1e40af;
}

/* Forms */
.inline-form,
.service-form {
    margin-top: 2rem;
}

.form-group {
    margin-bottom: 1.5rem;
}

.form-group label {
    display: block;
    font-weight: 600;
    margin-bottom: 0.5rem;
    color: #334155;
}

.form-group input[type="text"],
.form-group input[type="email"],
.form-group select,
.form-group textarea {
    width: 100%;
    padding: 0.875rem;
    border: 2px solid #e5e7eb;
    border-radius: 6px;
    font-size: 1rem;
    font-family: inherit;
    transition: border-color 0.3s ease;
}

.form-group input:focus,
.form-group select:focus,
.form-group textarea:focus {
    outline: none;
    border-color: #3b82f6;
}

.checkbox-label {
    display: flex;
    align-items: flex-start;
    gap: 0.5rem;
    font-weight: normal;
}

.checkbox-label input[type="checkbox"] {
    margin-top: 0.25rem;
    width: 18px;
    height: 18px;
    cursor: pointer;
}

/* About Page */
.page-header {
    padding: 3rem 0 2rem;
}

.value-block,
.team-member {
    margin: 2.5rem 0;
    padding: 1.5rem;
    background-color: #f8fafc;
    border-radius: 6px;
}

.team-member .role {
    color: #3b82f6;
    font-weight: 600;
    font-size: 0.95rem;
    margin-bottom: 0.5rem;
}

.approach-list,
.clients-list {
    padding-left: 1.5rem;
}

/* Contact Page */
.contact-info,
.contact-details {
    padding: 2rem 0;
}

.contact-block {
    margin: 2.5rem 0;
    padding: 1.5rem;
    background-color: #f8fafc;
    border-radius: 6px;
}

.contact-note {
    font-size: 0.9rem;
    color: #64748b;
    font-style: italic;
    margin-top: 0.5rem;
}

.contact-highlight {
    font-size: 1.25rem;
    font-weight: 700;
    text-align: center;
}

.map-placeholder {
    margin-top: 2rem;
}

/* FAQ Section */
.faq-section {
    padding: 3rem 0;
}

.faq-item {
    margin: 2rem 0;
    padding: 1.5rem;
    background-color: #f8fafc;
    border-left: 3px solid #3b82f6;
    border-radius: 4px;
}

.faq-item h3 {
    margin-top: 0;
    color: #1e40af;
}

/* Thanks Page */
.thanks-section {
    padding: 4rem 0;
    text-align: center;
}

.thanks-message {
    font-size: 1.3rem;
    color: #059669;
    margin-bottom: 2rem;
}

.thanks-details {
    margin: 2rem 0;
}

.service-selected {
    background-color: #d1fae5;
    padding: 1rem;
    border-radius: 6px;
    color: #065f46;
    font-weight: 600;
}

.thanks-next-steps {
    margin: 3rem auto;
    max-width: 600px;
    text-align: left;
}

.steps-list {
    padding-left: 1.5rem;
}

.thanks-info {
    background-color: #eff6ff;
    padding: 2rem;
    border-radius: 8px;
    margin: 2rem 0;
}

.cta-buttons {
    display: flex;
    flex-wrap: wrap;
    justify-content: center;
    gap: 1rem;
    margin-top: 2rem;
}

/* Legal Pages */
.legal-page {
    padding-bottom: 4rem;
}

.legal-intro {
    font-size: 0.95rem;
    color: #64748b;
    margin-bottom: 2rem;
}

.legal-section {
    margin: 2.5rem 0;
}

/* Cookie Banner */
.cookie-banner {
    position: fixed;
    bottom: 0;
    left: 0;
    right: 0;
    background-color: rgba(15, 23, 42, 0.97);
    color: white;
    padding: 1.5rem;
    z-index: 2000;
    box-shadow: 0 -4px 12px rgba(0, 0, 0, 0.15);
    display: none;
}

.cookie-banner.show {
    display: block;
}

.cookie-content {
    max-width: 1200px;
    margin: 0 auto;
    display: flex;
    justify-content: space-between;
    align-items: center;
    gap: 2rem;
}

.cookie-content p {
    margin: 0;
    flex: 1;
}

.cookie-content a {
    color: #93c5fd;
    text-decoration: underline;
}

.cookie-buttons {
    display: flex;
    gap: 1rem;
    flex-shrink: 0;
}

.btn-accept,
.btn-reject {
    padding: 0.75rem 1.5rem;
    font-weight: 600;
    border-radius: 6px;
    border: none;
    cursor: pointer;
    transition: all 0.3s ease;
}

.btn-accept {
    background-color: #2563eb;
    color: white;
}

.btn-accept:hover {
    background-color: #1e40af;
}

.btn-reject {
    background-color: transparent;
    color: white;
    border: 2px solid white;
}

.btn-reject:hover {
    background-color: rgba(255, 255, 255, 0.1);
}

/* Footer */
.site-footer {
    background-color: #0f172a;
    color: #cbd5e1;
    padding: 3rem 2rem 1.5rem;
    margin-top: 4rem;
}

.footer-container {
    max-width: 1200px;
    margin: 0 auto;
    display: flex;
    flex-wrap: wrap;
    gap: 2rem;
    justify-content: space-between;
}

.footer-col {
    flex: 1;
    min-width: 200px;
}

.footer-col h4 {
    color: white;
    font-size: 1.1rem;
    margin-bottom: 1rem;
}

.footer-col ul {
    list-style: none;
    padding: 0;
}

.footer-col ul li {
    margin-bottom: 0.5rem;
}

.footer-col a {
    color: #cbd5e1;
    text-decoration: none;
    transition: color 0.3s ease;
}

.footer-col a:hover {
    color: #60a5fa;
    text-decoration: none;
}

.footer-bottom {
    max-width: 1200px;
    margin: 2rem auto 0;
    padding-top: 1.5rem;
    border-top: 1px solid #334155;
    text-align: center;
    color: #94a3b8;
}

/* Responsive Design */
@media (max-width: 768px) {
    .nav-menu {
        position: fixed;
        top: 70px;
        left: -100%;
        flex-direction: column;
        background-color: white;
        width: 100%;
        padding: 2rem;
        box-shadow: 0 4px 6px rgba(0, 0, 0, 0.1);
        transition: left 0.3s ease;
        gap: 1rem;
    }

    .nav-menu.active {
        left: 0;
    }

    .hamburger {
        display: flex;
    }

    .hamburger.active span:nth-child(1) {
        transform: rotate(-45deg) translate(-5px, 6px);
    }

    .hamburger.active span:nth-child(2) {
        opacity: 0;
    }

    .hamburger.active span:nth-child(3) {
        transform: rotate(45deg) translate(-5px, -6px);
    }

    .headline-large {
        font-size: 1.9rem;
    }

    .subheadline {
        font-size: 1.1rem;
    }

    .editorial-container h2 {
        font-size: 1.6rem;
    }

    .cookie-content {
        flex-direction: column;
        text-align: center;
    }

    .cookie-buttons {
        justify-content: center;
    }

    .footer-container {
        flex-direction: column;
    }

    .cta-buttons {
        flex-direction: column;
    }
}

@media (max-width: 480px) {
    .editorial-container {
        padding: 2rem 1rem;
    }

    .headline-large {
        font-size: 1.6rem;
    }

    .hero-editorial {
        padding: 2rem 0 1.5rem;
    }

    .cta-button,
    .cta-button-secondary {
        padding: 0.875rem 1.5rem;
        font-size: 0.95rem;
    }
}